Block Six Analytics (B6A) is
pleased to announce that it has entered into an agreement with Mike Chan to
become a Sales Consultant. Chan will help B6A generate new sales leads and
target new customers based on his experience working as Senior Director of
Strategic Marketing for the Washington Capitals / Monumental Sports and
Entertainment.
“We are
thrilled to have Mike on board,” B6A President Adam Grossman said. “His
experience using innovative digital media strategies and technologies to
enhance revenue generation and increase customer engagement will help B6A
continue its growth in the sports industry.”
Chan is an
independent consultant who assists startups and small businesses with
marketing, strategy, business development, and technology. He is also an
Adjunct Professor at Georgetown University, where he teaches a course on
digital media. Chan hired Grossman as a Marketing Intern during his time at the
Washington Capitals (how the tables have turned!). Mike has a B.S. in Materials
Science and Engineering from Lehigh University, an M.S. in Industrial
Engineering from Georgia Institute of Technology, and an M.B.A. from NYU’s
Stern School of Business.
Company Description:
Block Six Analytics has created a suite of proprietary web-based products that
allows sports organizations to address critical strategic challenges. Our Partnership Scoreboard™ application uses a proprietary valuation model and
technology platform to demonstrate how targeted impressions help corporate
partners generate new revenue and meet sponsorship goals. In addition, B6A helps
sports organizations enhance their CRM, billing, and media spend processes via
a series of applications that can be integrated through a single dashboard. B6A
has already worked with numerous sports and entertainment organizations
including SMG @ Soldier Field, the Washington Capitals, and the University of
Hartford. The company has also been featured in BusinessWeek
for the innovative work that we have done in the corporate partnership space.
For more information about B6A contact info@blocksixanalytics.com.
No comments:
Post a Comment