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Wednesday, January 2, 2013

Block Six Analytics Engages Mike Chan As A Sales Consultant


Block Six Analytics (B6A) is pleased to announce that it has entered into an agreement with Mike Chan to become a Sales Consultant. Chan will help B6A generate new sales leads and target new customers based on his experience working as Senior Director of Strategic Marketing for the Washington Capitals / Monumental Sports and Entertainment.
            “We are thrilled to have Mike on board,” B6A President Adam Grossman said. “His experience using innovative digital media strategies and technologies to enhance revenue generation and increase customer engagement will help B6A continue its growth in the sports industry.”
            Chan is an independent consultant who assists startups and small businesses with marketing, strategy, business development, and technology. He is also an Adjunct Professor at Georgetown University, where he teaches a course on digital media. Chan hired Grossman as a Marketing Intern during his time at the Washington Capitals (how the tables have turned!). Mike has a B.S. in Materials Science and Engineering from Lehigh University, an M.S. in Industrial Engineering from Georgia Institute of Technology, and an M.B.A. from NYU’s Stern School of Business.

Company Description: Block Six Analytics has created a suite of proprietary web-based products that allows sports organizations to address critical strategic challenges. Our Partnership Scoreboard application uses a proprietary valuation model and technology platform to demonstrate how targeted impressions help corporate partners generate new revenue and meet sponsorship goals. In addition, B6A helps sports organizations enhance their CRM, billing, and media spend processes via a series of applications that can be integrated through a single dashboard. B6A has already worked with numerous sports and entertainment organizations including SMG @ Soldier Field, the Washington Capitals, and the University of Hartford. The company has also been featured in BusinessWeek for the innovative work that we have done in the corporate partnership space.

For more information about B6A contact info@blocksixanalytics.com.

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